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Legal Document

Privacy Policy

Last Updated: 6 August 2026  ·  Apex Web Speed  ·  apexwebspeed.com

1. Who We Are

Apex Web Speed is a digital transformation agency operating from 194 Obafemi Awolowo Way, Alausa, Ikeja 100001, Lagos, Nigeria. We provide website speed optimization, technical performance auditing, and digital infrastructure services to enterprises primarily in Nigeria. You can contact us at [email protected] or by phone at +234 704 111 8888.

This Privacy Policy describes how we collect, use, store, and protect personal information you provide when you visit our website at apexwebspeed.com or communicate with us. It applies to all visitors and enquirers regardless of how they access the site.

2. Legal Framework

This policy is written in accordance with the Nigeria Data Protection Act 2023 (NDPA 2023), which replaced and repealed the Nigeria Data Protection Regulation 2019 (NDPR). The NDPA 2023 is administered by the Nigeria Data Protection Commission (NDPC). Where applicable, we also observe the principles of the General Data Protection Regulation (GDPR) for visitors from the European Economic Area.

We are committed to processing personal data lawfully, fairly, and transparently. We collect only what is necessary for the purposes stated in this document and retain it only as long as those purposes require.

3. Information We Collect

We collect personal information through the following means:

  • Contact form submissions: name, email address, and the content of your message.
  • Direct email communications you initiate with us.
  • Technical data collected automatically when you visit our website, including your IP address, browser type, operating system, referring URL, pages visited, and timestamps. This data is collected through server logs and, where applicable, analytics tools.
  • Cookie data as described in our Cookie Policy.

We do not knowingly collect sensitive personal data such as health information, financial account numbers, or government identification numbers through this website. We do not collect data from individuals under 18 years of age.

4. How We Use Your Information

Personal information collected through this website is used strictly for the following purposes:

  • Responding to enquiries and messages submitted through our contact form or by email.
  • Providing information about our services where you have requested it.
  • Improving the functionality, content, and user experience of our website using aggregated, anonymised technical data.
  • Complying with applicable legal obligations under Nigerian law.
  • Maintaining records of communications for business continuity and legal compliance purposes.

We do not use your personal information for automated decision-making or profiling that produces legal or similarly significant effects.

5. Legal Basis for Processing

Under the NDPA 2023, we process your personal data on the following lawful bases:

  • Consent: where you have voluntarily submitted a contact form and ticked the privacy consent checkbox.
  • Legitimate interests: for technical analytics that help us maintain and improve our website, where those interests do not override your rights and freedoms.
  • Legal obligation: where processing is required to comply with Nigerian law or a lawful order from a competent authority.

Where we rely on consent, you have the right to withdraw that consent at any time by contacting us at [email protected]. Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.

6. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties. We may share data in the following limited circumstances:

  • With trusted service providers who assist in operating our website and business (such as hosting providers), under written data processing agreements that require them to handle data in accordance with applicable law.
  • Where required by law, regulation, or a valid court order issued by a Nigerian court or competent authority.
  • To protect the rights, property, or safety of Apex Web Speed, our clients, or the public, where permitted by law.

Any third-party service provider we engage is contractually required to implement appropriate technical and organisational security measures and to process personal data only on our documented instructions.

7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law. Specifically:

  • Contact form enquiries and email correspondence: retained for up to 24 months from the date of last communication, after which they are securely deleted or anonymised.
  • Technical log data: retained for up to 12 months for security and operational purposes.
  • Cookie consent records: retained for the duration of the consent period (12 months) and then refreshed or deleted.

If you request deletion of your data, we will act within the timeframes required by the NDPA 2023, subject to any overriding legal obligation to retain certain records.

8. Your Rights Under the NDPA 2023

As a data subject under Nigerian law, you have the following rights in relation to your personal data:

  • Right of access: you may request a copy of the personal data we hold about you.
  • Right to rectification: you may ask us to correct inaccurate or incomplete data.
  • Right to erasure: you may request deletion of your personal data, subject to legal retention requirements.
  • Right to restriction: you may ask us to limit how we use your data in certain circumstances.
  • Right to object: you may object to processing based on legitimate interests.
  • Right to data portability: where technically feasible, you may request your data in a structured, machine-readable format.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days as required by the NDPA 2023. If you believe your rights have been violated, you may lodge a complaint with the Nigeria Data Protection Commission (NDPC) at ndpc.gov.ng.

9. Data Security

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include encrypted data transmission (HTTPS/TLS), access controls on our systems, and regular review of our security practices.

No method of transmission over the internet is completely secure. While we take reasonable precautions, we cannot guarantee absolute security. In the event of a data breach that is likely to result in risk to your rights and freedoms, we will notify the NDPC and affected individuals as required by the NDPA 2023.

10. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational changes. When we make material changes, we will update the "Last Updated" date at the top of this document. We encourage you to review this page periodically.

Continued use of our website after changes are posted constitutes acknowledgment of the updated policy. If you have questions about any changes, contact us at [email protected].